A Design Space for Pervasive Advertising on Public Displays Florian Alt:Paperback common-sense approach to increasing the

common-sense approach to increasing the effectiveness of education at all levels

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A Design Space for Pervasive Advertising on Public Displays Florian Alt:Paperback common-sense approach to increasing theToday, people living in cities see up to 5000 ads per day, many on public displays. More and more of these public displays are networked and equipped with sensors, making them part of a global infrastructure that is currently emerging. Such displays provide the opportunity to create a benefit for society in the form of immersive experiences and relevant content. In this way, they can overcome the display blindness that evolved over the years. Two main