The approval matters because it validates a long-sought oral small-molecule route to GLP-1 agonism, with potentially major consequences for convenience, manufacturing scale, pricing, and patent strategy
When injected into facial muscles, it smoothens wrinkles and fine lines caused by repetitive expressions like frowning or squinting
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Added the new $99/month membership requirement for brand-name access and replaced the old $70 VIP coaching details with the updated premium coaching option ($49.99/month)
Because the drug is still in trials, its long-term safety profile is not yet fully established
But the revenue per visit, the, the amount of doctor time per visit, when you look at the aligner workflow is really trickling in, and we're seeing it as well with the custom orthodontic fixed appliance workflow as well